Coca Cola



I was fortunate enough to be the CEO of Ogilvy Australia when Coca-Cola's "Share a Coke" campaign launched in October 2011. The brilliant team at Ogilvy Sydney and Coca-Cola South Pacific fought hard for six months to see this great marketing idea come to life. It has since been launched in over 70 countries, won 7 creative Cannes Lions, a Cannes Effie and numerous other awards globally.